SCRAP SOCIETY

Brand identity, logo design, illustration.

Scrap Society is a creative community based in Australia that regularly hosts events on scrapbooking, hands-on workshops, and more. Led by Brooke, the brand celebrates physical media, nostalgia, creativity, and connection.

For their brand refresh, I reimagined Scrap Society’s visual identity with inspiration drawn from childhood and the imperfect aesthetic of scrapbooking. The result is a playful identity that captures their community and creativity.

This project combined illustration, typography, and brand storytelling to create a look that feels personal and charming.

View Scrap Society’s website here.

View the Scrap Society Style Guide here.